Privacy Policy

Who we are

This website (“Scrap Monitor”) provides scrap metal market price analytics — for example aggregated buy-list ranges, regional views, charts, and related informational content for the United States and other supported markets. The operator is the owner of this WordPress site (“we”, “us”). This page describes how we handle information; it is not legal advice.

What we process and why

We process data to operate the service, keep it secure, understand usage, respond to inquiries, and — if enabled — show advertising through Google AdSense. Analytics may include approximate location derived from IP, device/browser metadata, and on-site interactions. Our analytics focus on scrap pricing datasets (non-ferrous/ferrous categories, yards, time series) and do not constitute brokerage, valuation, or trading advice.

Legal bases (EEA/UK visitors)

For visitors in the EEA/UK, we rely on contract/pre-contract steps where needed (e.g., handling contact requests), legitimate interests for security and service improvement, and — where required — consent for non-essential cookies or personalized ads/analytics via a consent tool if configured.

Server logs

Like most sites, our hosting may automatically process IP address, timestamps, requested URLs, user agent, and referrer for reliability and security, typically retained for a limited period.

Google Analytics

We may use Google Analytics (e.g., GA4) to measure traffic and product usage. Google may process data in the United States or other countries. See Google’s notice: Google Privacy Policy.

Google AdSense

If AdSense is enabled, Google may use cookies or similar technologies to serve non-personalized or personalized ads, depending on your choices and regional requirements. Learn more: Google Ads Technologies.

Contact form

When you use the contact form, we process the information you submit (such as name, email address, subject, and message) to read and respond. A copy may be stored in the site’s admin inbox for operational visibility.

U.S. state privacy rights

Depending on your state of residence, you may have rights to access, delete, or opt out of certain processing (including “sale/sharing” as defined by local law). Contact us using the details on the Contact page. We do not knowingly sell personal information of minors under 16.

Children

The service is not directed to children under 13 (or higher age where required).

Retention

We retain information only as long as needed for the purposes above and as required by law or legitimate operations.

International transfers

If you access the site from outside your home country, your data may be processed in other countries where we or vendors operate.

Your rights and choices

You may have rights to access, correct, delete, or restrict certain processing, and to withdraw consent where processing is consent-based. You may also lodge a complaint with a supervisory authority where applicable.

Changes

We may update this policy when features change (e.g., new measurement or ad tools).